About me

I'm an Product Design Lead with 10+ years in digital product development, specialising in intelligent workflow automation that eliminates manual processes and scales business operations.

Currently leading digital transformation projects at Cognizant, I design systems that reshape how major corporations and government entities operate.

My journey through enterprise and startup environments spans diverse industries—from blockchain gaming at ZED RUN to fintech at etika, energy transformation at Origin Energy, and strategic consulting at Fjord/Accenture.

I specialise in identifying where AI adds genuine value to business processes, then building sophisticated automation workflows using Make & n8n that incorporate smart decision-making and connect existing systems.

Whether partnering with early-stage startups or Fortune 500 companies, I deliver practical automation solutions that save time and reduce errors across finance, crypto, energy, SaaS, and e-commerce sectors.

Based in Melbourne, I bring strategic thinking with hands-on implementation expertise to transform operations through intelligent automation that works seamlessly behind the scenes.